Tuesday, 23 March 2010

Online success

I have been thinking recently about what makes online companies successful. Here's the output of my musings:

Twitter = blogging + RSS + word limit + popularity

Facebook = personal web pages + email + popularity (Facebook is also closed, but I don't think protecting people's data is what drove people to Facebook or made it successful.

Google  = search + better algorithm + cleaner interface + popularity

Putting content online
  • That only you can see – Google Docs/Zoho
  • That only your (vetted) friends can see – Facebook
  • That only subscribers to you can see – Twitter
  • That everyone can see – Personal webpages/Blogs/Youtube/Forums

Access to content via
  • Just a normal web page
  • An account/reader

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